Strategic Review, Audit, Campaign & Activity Planning
Lay the foundations for ongoing success with strategic reviews of where your email marketing is today, and where you want to take it in the future. We take this insight and create an actionable email marketing plan geared towards meeting your objectives.
Design, Build (Creation & Content), Test, Quality Control, Deliverability
When it comes to designing impactful emails, fine-tuning code, producing creative content and optimising campaigns, we have
one goal in mind: create emails that achieve the results you need.
Audience Management, Data, Segmentation, Automation, Integrations
Get to know your email marketing audience with our support. We help to dig deep into the current database and drive optimal performance through segmentation and automation.
Performance Reporting, Analysis & Recommendations, Maturity Model/ Programme Development
Have you noticed a dip in those all-important stats? Or are you simply wondering if your email campaigns could perform better? We take a deep dive into the technical and behavioural minutiae, to help optimise the email marketing campaigns and get more out of each and every send.
We give you the expertise and capacity required to achieve your email marketing goals
Our Approach
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All good relationships begin by getting to know each other. We don’t just prescribe our way of doing things – we find out what your email marketing goals look like and how they align with our specialisms, allowing us to scope a solution for meaningful success.
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To help get things underway, we review all of your current assets, systems and team capabilities – identifying your current strengths and weaknesses and working to integrate as seamlessly as we can. Put simply: we make working with Jarrang as smooth as we possibly can.
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Every email campaign is different, so we treat them accordingly. Whilst we have an established framework, this does mean a completely tailored setup, designed around your requirements and your customer’s expectations – resulting in eye-catching campaigns that demand audience attention.
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We’re not the type of agency to do all of the exciting work but hand all of the practicalities back to you. We take care of the full process, which means proofreading, testing and, finally, scheduling all of your email campaigns. We carry out an all-important pre-flight check and thorough QA to ensure every email hits your customer’s inbox exactly how and when it should.
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Sending an email is just the start. A successful process requires constant reiteration – we can learn so much from what’s gone before. As your chosen email partners, we review each campaign and identify potential improvements, making sure the next campaign is even better than the last.
Our Capabilities
Salesforce Marketing Cloud Specialists
Working with the Salesforce Marketing Cloud platform? We’re experts in Salesforce email management and can help you at any part of your journey with the platform – whether you’ve just been handed a new system or you’re wondering how to take it to the next level.
Managed email marketing support
Sometimes you just want to work with a team that can get the job done, no hassle needed. Our managed email marketing approach does just that – delivering a tailored approach to complete email management so you’re free to focus on your marketing objectives.
Strategy and consultancy
Need someone to dig deeper into your campaigns and present you with the insights? Get a second (expert) set of eyes on your ideas with our strategy and consultancy services.
Email design and development
Build emails your audiences love by leveraging our in-house creative team of designers and developers. We know how to build exciting emails that drive optimal engagement.
Deployment specialists
We never just blindly hit send. Every email goes through a robust process that spots issues, resolves errors and sets your campaign up for greatness. Our business has been built on Quality Control, working extensively with regulated businesses, and brands where nothing less than a 5-star service will do.
Automation and lifecycles
Email automation is one of the best ways to turn curious customers into lifelong fans of your brand. Stay in the forefront of their minds (and their inboxes) with information, deals and offers that interest them at the different stages of their decision-making journey.
Reporting, auditing and analysis
Get the stats you need to showcase success. Email can deliver some powerful metrics you can use to shape future campaigns or demonstrate results to your stakeholders. We help you gather them through our stringent reporting, auditing and analysis process.
Deliverability
If your emails aren’t hitting the inbox, they’re probably going to waste. We can help analyse and improve deliverability across the board, which makes your existing database more profitable and ongoing efforts more impactful.
Jarrang is an email marketing agency for the long term. They evolve to support your business needs. Great value, great team, and great results, it’s what sets them apart.
Danielle Torr - Head of Marketing, Motability Operations
Why us?
A team you can trust
Trust demonstrated by our process and results alike.
In the world of marketing, finding someone to trust can be difficult. Some agencies can promise the earth but fail to deliver when it counts. We take your trust seriously, understanding that you need an expert team you can rely on to take care of your email marketing and deliver on your commercial goals.
The email expertise needed to excel
Get instant access to email experts to enhance and optimise your campaigns.
From deployment and deliverability to content creation and reporting, we can take care of every stage of your email marketing campaigns to give you total peace of mind. We adapt our services to suit your core capabilities, leaving you and your team to handle what you do best and providing support where it matters.
Our tailored approach grows with you, so we’ve got all hands on deck when you need them most.
Partnership
You know your business, and we know email marketing. Together, it’s a perfect partnership.
Too often, marketing professionals are given too many responsibilities. We know that effective email campaigns require full-time resources and career-long skills to guarantee success – which many businesses don’t have readily available in-house. Our team is here to give you access to this expertise, without the worries, costs and hassle associated with recruitment or training.
Commerciality
If it doesn’t work, we won’t do it.
We put commercial goals at the core of what we do, ensuring that every email campaign is geared towards achieving your goals, whatever they are. From boosting revenue to launching a new product or creating brand advocates, email can play a crucial role in commercial success. Regular reviews help us all monitor performance and review the action plan.
Your data is safe with us
GDPR & Privacy
GDPR rules apply both to Data Controllers and Processors, overseen by the Information Commissioner’s Office (ICO) in the UK under domestic law. We help ensure you stay compliant and don’t run afoul of any of the intricacies of this policy.
Cyber security
We take both ours and our client’s cyber security seriously, taking steps to stay ahead of all security regulations and keeping up with the latest guidance. Our Security is your Security.
Data back up
As experts in the management of email marketing platforms and related technologies, we’d hardly be setting a good example if we didn’t ensure all data was backed up securely to the cloud. Never risk losing sight of crucial data or content when you work with us.
Partnerships
We’re here to make your working life easier. That means not just working with your existing platforms, but also introducing new systems where appropriate to save time and boost results for your email marketing programme.