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Jarrang Partners with Validity to Strengthen its Deliverability Offer to Clients

September 30 - 2022

Team and Company News 5 min read

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September 27th, 2022 – Today Jarrang, the email marketing agency, announced its partnership with Validity, the leading provider of email marketing success solutions. A strategic initiative which supports email marketers in optimising their customer engagement programming and increases email marketing ROI.

In light of the tumultuous economic landscape, marketers need solutions that allow them to execute attention-grabbing campaigns that customers actually want to engage with, along with actionable insights on how their campaigns are performing in order to drive real success. Global email volume rose 14% from 2020 to 2021, and it’s expected to keep trending upward in 2022. That means it’s not only harder than ever to get noticed in cluttered inboxes, but there’s an ever increasing chance of emails not ending up in the inbox at all due to blocklists, spam traps, and receiver filtering.

Through our partnership with Validity, Jarrang clients can gain access to the full suite of Validity products, enabling them to navigate this uncertain landscape.

“Validity is honored to continue fostering mutually beneficial relationships and support best-in-class service providers across the globe,” said Karen Friedrich, SVP of Global Channels at Validity. “Our preferred partners are able to benefit by adding new revenue streams, making our shared customers more successful, and amplifying their brand presence to a broader audience. As businesses are faced with a challenging email and data landscape amidst an uncertain economic market, we’re confident that our product suite offers the best solutions for the world’s top service providers.”

“Jarrang is committed to delivering the best results for its customers. We believe that excellent deliverability is key to email marketing success,” said Stafford Sumner, CEO of Jarrang. “Which is why we're thrilled to partner with Validity to bolster our email marketing deliverability services, ensuring our teams are armed with the essential data and insights to optimize our customer campaigns.”

“Building partnerships is critical to the success of our customers, we are consistently looking for opportunities to optimize our service offerings so that we can continue to offer high caliber experiences," Stafford said.

If you’d like to learn more about the Validity suite of products, click here to get in touch.

ABOUT JARRANG

Founded by Stafford Sumner in 2003, Jarrang gives you the expertise, capacity and support you need to achieve your goals.

Unlike other marketing agencies, they’re 100% dedicated to email marketing, providing you with bespoke, smart and scalable email marketing services to make sure you stand out from the crowd.

In a time where marketing is no longer all encompassing and skills have become hyper-specialised, Jarrang are the perfect choice for outsourcing email marketing. Their creative flair, robust reporting, and unmatched quality control have been proven to deliver exceptional email marketing results time and time again. Clients include Motability : Cocomelon : Vax : YourMove : Exclusive Collection

ABOUT VALIDITY            

For over 20 years, tens of thousands of organizations throughout the world have relied on Validity solutions to target, contact, engage, and keep customers – using trustworthy data as a key advantage. The Validity flagship products – DemandTools, BriteVerify, Everest, and GridBuddy Connect – are all highly rated solutions for CRM data management, email address verification, inbox deliverability and avoiding the spam folder, and grid CRM applications. These solutions deliver smarter campaigns, more qualified leads, more productive sales, and ultimately faster growth.

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